My parents wanted to stay informed about what was happening in the South Metro. Simple enough, right? Except it wasn't. To get the full picture, they'd have to join a different Facebook group for every city — Lakeville, Burnsville, Apple Valley, Eagan — and then somehow piece together the important stuff from all the noise.
City council decisions that directly affected their neighborhood? Buried in three-hour YouTube recordings. That new restaurant everyone was talking about? Mentioned once in a random thread and gone. The festival they would've loved? They found out about it the Monday after.
“Someone should just put all of this in one place and send it to people.”
So I did. I started attending city council meetings, reading through agendas, scrolling event calendars, checking in with local businesses — and turning all of it into a 5-minute email once a week. No jargon. No politics. No crime blotter. Just the stuff that helps you enjoy living here and understand what's changing around you.
What started as a solution for my parents has grown into a community of 7,000+ South Metro residents who start their Tuesdays with the Scoop. I show up to the meetings so you don't have to. I translate the bureaucratic language into plain English. And I make sure you never have to say “wait, when did that happen?” about your own neighborhood again.
That's it. That's the whole thing. One person, one newsletter, one goal: keep you connected to the place you call home.